bridging the gap between bridal + editorial

we collaborate with the modern bride to create an original, fashion-forward look for their wedding celebration

your natural features

your personality

your wedding vision

not “cookie-cutter bridal looks.

not the latest trends.

that’s our approach.

inspired by you

inspired by you

coming from the print world, bridal isn’t recognized as real, skilled makeup artistry. 

honestly? we’re here to break the status quo. 

there are plenty of brides out there who know what they want - traditional “soft glam” is not it. instead, they have a vision where natural-everyday meets London couture as they walk down the aisle.

so forget what you’ve been told - natural is the new sexy. 

(except, it always has been)

inspired by our work in print editorial with an elegant approach - our goal is to create a result that enhances her natural radiance - while leaving room for the unexpected.

who is the understated BRIDE?

she is not the traditional bride. in fact, she is more than a bride. she’s a modern woman, with layers + depth,  who doesn’t approach her life in traditional ways.

she leads with a captivating, radiant + elevated energy. but she always carries a rebellious spirit within her to go after what she truly desires in life.

the same way the modern bride approaches her life, we strive to bring unconventional to the bridal world. never overdone. but always enough to catch an eye. at our core, we believe every woman on her wedding day has permission to tap into her innate rebellious nature while showcasing her laid-back, natural beauty.

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Samantha

“she made the look I had in my head but couldn’t quite explain come to life.”

instagram fan

“psyched to see more bridal that’s natural, with some edge!”

Alanna

“hair + makeup was one of my favorite parts of the whole day and I still can’t get over how much I loved the way I looked!”

Kirsten

“she brought an amazing, calm, upbeat energy to what I’ve heard can be a stressful time (it wasn’t for me!)”